From Weaver Communities to Global Runways: Arya Giri's Inspiring Fashion Story

Jan 28, 2024 - 07:35
Jan 28, 2024 - 07:36
From Weaver Communities to Global Runways: Arya Giri's Inspiring Fashion Story

Arya Giri's journey from traditional weaver communities to global runways speaks of a commitment beyond trends. The luxury prêt label, rooted in India, intertwines substance, emotion, and cultural nuances in hand-woven, handmade, and hand-embroidered pieces.

Beyond creating stunning garments, Arya Giri challenges misconceptions about craft quality and aspires to be accessible to the informed masses. Fostering a multicultural community, the brand elevates everyday essentials with cultural significance, telling stories through fashion on a global stage.

From the vibrant looms of traditional weaver communities to the dazzling runways of global fashion capitals, Arya Giri's journey is a testament to the transformative power of heritage and creativity. As the visionary force behind Arya Giri, an international luxury prêt label emerging from the heart of India, Arya weaves more than just threads – she intertwines substance, emotion, and cultural nuances into each exquisite piece.

Arya Giri's mission goes beyond creating stunning garments; it's a two-fold commitment. Firstly, the brand seeks to shift perceptions around craft, promoting it in a tongue-in-cheek yet emotional manner. In an era where craft communities are diminishing, Arya Giri is breaking the stigma that high quality equates to high prices.

By the next decade, Arya Giri aspires to be accessible to the informed masses. Secondly, Arya Giri aims to foster a multicultural community, encouraging individuals to explore introspection through cultural tangibilities. The brand takes everyday essentials, elevates them, and injects them with a rich tapestry of cultural significance.

The Arya Giri individual is more than a fashion enthusiast; they are majestic, incandescent, and effervescent. Valuing quality, history, and a penchant for breaking the rules, Arya Giri's clientele embodies the spirit of the brand.

Having graced the runways of New York Fashion Week SS23, Arya Giri is set to make waves at Paris Fashion Week SS24. The brand's presence extends across India at esteemed locations like Evoluzione, Curato, and Pernia’s Pop-Up Shop, along with international acclaim at Flying Solo in New York, USA.

About The Designer: Arya Giri, a fashion creative, entrepreneur, and designer, is not just crafting garments; she's shaping a global perspective on Indian identity and culture.

With a royal lineage exposing her to weaver communities from a young age and armed with a degree in Fashion Media and Industries from Lasalle College of the Arts Singapore, Arya is on a mission to revive traditions and create a space where the world can appreciate the nuances of culture and identity through the lens of fashion.

Read more Press Releases at Like us on Facebook |  Follow us on Twitter & Instagram
Voice Team We covers wide range of topics, from startups and small businesses to multinational corporations, finance, marketing, technology, and more.