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Rooh by Shivani Unveils the new 'Peace Silk Collection"
Discover Rooh by Shivani's latest marvel – the Peace Silk Collection, a testament to ethical and sustainable fashion. The collection's unique selling proposition lies in its unwavering commitment to compassion, steering clear of conventional silk's harm to silkworms. Embracing a cruelty-free approach, Peace Silk allows silkworms to complete their natural life cycle, resulting in an exceptionally soft, lustrous texture and breathable silk fabric.
Certified by GOTS, the Peace Silk used by Rooh by Shivani adheres to strict ecological guidelines, free from synthetic fertilizers and pesticides. The color palette of cobalt blue, blush pink, and greens reflects a harmonious blend inspired by nature, contributing to the serene aesthetic of the collection and echoing India's rich heritage.
The vision behind this collection is deeply rooted in Rooh by Shivani's commitment to ethical and sustainable fashion. The brand aspires to redefine luxury by prioritizing the well-being of living beings and the environment. Through the Peace Silk Collection, Rooh by Shivani seeks to inspire a shift towards conscious consumerism, where elegance and luxury intertwine seamlessly with compassion and sustainability. It's an invitation to indulge in fashion that not only looks good but also feels good from an ethical and environmental perspective – a fusion of style, compassion, and responsibility.
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